How to connect Twitter to TapClicks
Both Twitter and Twitter Ads are easy to connect to TapClicks using an Instant-On Connector. The authentication process is easy and takes only a few seconds.
One consideration when connecting Twitter and other social media data sources to TapClicks: It is not uncommon for people to be logged into their personal instance of these social media platforms on their devices. You may intend to connect a client's Twitter account, but inadvertently authenticate your personal account. This is why we recommend you logout of your personal social media accounts before beginning the following process.
- Navigate to your Manage Data Sources page. This is found in the left sidebar in the "Data Sources" section.
- Find the Twitter tile from amongst the list and click Connect.
- You will be taken to an authorization page hosted by Twitter. Enter the credentials of the account you want to authenticate with TapClicks. You will be able to authenticate more than one account if necessary after you have setup your initial connection.
Once you enter your credentials, click Authorize App.
After you authorize Twitter, a notification will appear while the request is processed. This may take anywhere from a few seconds to a minute. After the authorization is complete, you will be redirected back to the TapClicks interface.
- After connecting Twitter, you will need to assign clients. This is a two-step process.
The first step is to select a Twitter campaign on the left side of the screen. After that, choose amongst the clients in your TapClicks account using a dropdown on the left side of the screen. This process will tell the TapClicks system which Twitter campaigns to associate with which clients. This process is called Mapping Clients.
If you don't see the client you're looking for from the dropdown list, you can create a new client by entering the name of the client in a field named Create a new Client to Assign to.
Then click Assign Client.
- And you're done!
After connecting your Twitter account, you can monitor the status of your connection using the Connection Status feature. To access this, simply navigate to the Administration section of the sidebar navigation, and scroll to find the Connection Status page. Here you will find information about whether the connection is functioning properly, the date of the most recent data fetch, and duration lookback periods, amongst other useful pieces of information.
Troubleshooting & FAQs
What metrics are available for Twitter Social?
All metrics for a given data source are listed in the TapClicks Marketplace. You can find all metrics and their associated Data View for Twitter in the Marketplace here: Twitter Social Metrics
What metrics are available for Twitter Ads?
All metrics for a given data source are listed in the TapClicks Marketplace. You can find all metrics and their associated Data View for Twitter in the Marketplace here: Twitter Ads Metrics
Why do I have Tweets showing but no account related data?
Twitter Social does provide Tweets dated before the connection date, so there is nothing wrong. However the reason they are there but there is no data at the higher levels is because Twitter handles the data differently. Account related data is more restricted and we don't get any historical whereas Tweets are more public.