This document contains frequently asked questions that arise when using the MediaMath data source. You can quickly navigate to a particular FAQ by using the table of contents below.
What fields (metrics) are available?
After you connect a data source to TapClicks, you can use that data in your reports. These fields are organized into groups of similar types of data called Data Views. You can view all fields and data views for a given data source in the Connector Marketplace. For MediaMath, you will find a list of all dimensions and metrics available for use in TapClicks, organized by data view, here: MediaMath metrics in the Connector Marketplace.
What data can I assign to my Tap Client from this data source?
Level 1 - Advertiser
Level 2 - Campaign