This document contains frequently asked questions that arise when using the Google Display & Video 360 data source. You can quickly navigate to a particular FAQ by using the table of contents below.
Did Google Display & Video 360 used to be called DoubleClick Bid Manager?
Why don’t I see a certain Insertion Order in the Display & Video 360 IO assignment screen?
I tried to connect and I got this weird error about Partner IDs, what do I do?
What is the difference between Display & Video 360 and Display & Video 360 IO in TapClicks?
Why do metrics In Google Display & Video 360 differ from those in TapClicks Widgets?
What if I need data from Display & Video 360 that TapClicks doesn’t quite support?
What fields are available for this data source?
What data can I assign to my Tap Client from this data source?
Did Google Display & Video 360 used to be called DoubleClick Bid Manager?
Yes.
Why don’t I see a certain Insertion Order in the Display & Video 360 IO assignment screen?
When TapClicks shows Insertion Orders on your assignment screen, the number of Insertion Orders are limited to help with in-app performance. We request the Active Insertion Orders from the last 180 days. If the insertion order is older than 180 days you won’t see it on the assignment screen. You can, however, still connect older assignments using the blind assignment method. Details about that process can be found here.
I tried to connect and I got an error about Partner IDs. What do I do?
Error Message:
“Connection could not be cached due to the following error: You have too much data for API Server to generate a Line Item Report. To work around this limitation, you must provide a list of Partner IDs to TapClicks Technical Support.”
In this situation, there’s too much data for the system to be able to get a report from Display & Video 360 in a timely manner. As a result, we need the Display & Video 360 partner IDs (not the advertiser IDs) so that we can optimize the data fetches. Partner IDs from Display & Video 360 can be found on the screen below.
Direct URL: https://displayvideo.google.com/#ng_nav/partners
Once you have provided these Partner IDs to your Customer Success Manager or customercare@tapclicks.com, the team will work to optimize your mapping screen. In text form, just highlight, copy and paste.
What is the difference between Display & Video 360 and Display & Video 360 IO in TapClicks?
The only difference between Display & Video 360 and Display & Video 360 IO is how the assignment screen appears. Otherwise, all available data is the same.
- Display & Video 360 assigns by advertiser
- Display & Video 360 IO assigns by insertion order
Why do metrics In Google Display & Video 360 differ from those in TapClicks Widgets?
Google periodically adjusts past data, typically within seven days, though in some cases, adjustments may take up to 14 days. However, Google ensures that no changes will be made after invoicing unless an outage has occurred.
Additionally, data on this account may be adjusted within the last 90 days, primarily affecting conversions. In some instances, adjustments may also impact clicks, views, and impressions due to anti-spam filtering.
What if I need data from Display & Video 360 that TapClicks doesn’t quite support?
There are a few ways to approach this situation.
1] Create a Smart Connector to bring data into your dashboard.
- This will allow you to get to your data fast.
- This path could be used in the long term.
- Or you can use this path while waiting for an enhancement to the Display & Video 360 connector.
2] Submit a request to the product team to evaluate bringing this data into the Instant On connector.
- Make sure to include report extract examples so that we can review exactly the dimensions and metrics you’re looking for in your dashboard.
- If you need help with this process, feel free to reach out to your Customer Success Manager or customercare@tapclicks.com.
What fields are available for this data source?
After you connect a data source to TapClicks, you can use that data in your reports. These fields are organized into groups of similar types of data called Data Views.
For Display & Video 360, you will find a list of all dimensions and fields available for use in TapClicks, organized by data view, here: Display & Video 360.
For Display & Video 360 IO, you will find a list of all dimensions and fields available for use in TapClicks, organized by data view, here: Display & Video 360 IO.
Why do the metrics in Google Display & Video 360 differ from those in
the TapClicks widget?
Google periodically adjusts past data, typically within 7 days, though in
some cases, adjustments may take up to 14 days. However, Google
commits that no changes will be made after invoicing unless an
outage has occurred.
Additionally, data on this account may be adjusted within the last 90
days, primarily affecting conversions. However, in some instances,
adjustments may also impact clicks, views, and impressions due
to anti-spam filterin
What data can I assign to my Tap Client from this data source?
Display & Video 360
Level 1 - Advertiser
Display & Video 360 IO
Level 1 - Insertion Order