Before you begin: This article is written for TapClicks users who are already familiar with both the TapClicks and LinkedIn platforms. LinkedIn Revenue Attribution Report data is brought into TapClicks through the LinkedIn Business Reports connector. For more information on how TapClicks and LinkedIn work together, please refer to the LinkedIn section of the TapClicks knowledgebase.

What is a LinkedIn Revenue Attribution Report?

A LinkedIn Revenue Attribution Report (RAR) measures the influence of your LinkedIn marketing activities on revenue. It helps quantify the impact of marketing efforts in financial terms by linking them to sales metrics. The report provides data on how marketing initiatives contribute to revenue, pipeline, and Return on Ad Spend (ROAS), and tracks lead conversion from LinkedIn campaigns, offering data-driven insights to refine marketing strategies.

Connecting Your Data

Before diving into the Revenue Attribution report, ensure you meet the following prerequisites:

1] Spend Requirement: Your cumulative advertising spend must average $75 USD per day over the past year across all ad accounts managed through your LinkedIn Business Manager.

2] LinkedIn Business Manager Setup: Create a LinkedIn Business Manager account and grant Admin-level access to the user connecting the TapClicks data source.

3] Claim Ad Accounts: Claim your ad accounts within Business Manager to enable data synchronization.

4] CRM Integration: Connect your LinkedIn Business Manager account with your CRM platform and allow time for data synchronization (up to 72 hours).

5] Connect with TapClicks: Inside LinkedIn Business Manager, follow the steps to connect to the TapClicks application.

For more details, visit LinkedIn's Revenue Attribution Report page.

Troubleshooting

Here's how to tackle some common issues:

• Authentication Error: Ensure you're logged in with a LinkedIn account holding Administrator access to Business Manager. Verify that the TapClicks business integration is enabled.
• Data Source Error: Check CRM connectivity to LinkedIn as per prerequisite steps.
• Missing Revenue Attribution Metrics: Confirm ad accounts are claimed within the Business Manager.
• Partial Data Returns: Monitor data synchronization status between CRM and LinkedIn Business Manager.
• Building a Widget: Make sure to toggle the "Use Data Warehouse" field to off.

For more information about LinkedIn Business Reports, check out this knowledgebase section to see additional articles that may meet your needs. If you need more assistance, our Customer Care team is standing by to help at customercare@tapclicks.com.

Unlock the full potential of your LinkedIn marketing efforts today with TapClicks integration and LinkedIn's Revenue Attribution Report. Maximize ROI and make data-driven decisions to propel your business forward. Should you face any challenges or need additional support, our dedicated support team is ready to assist you.